Into the never-ending quest to attract a younger audience to casinos, MGM Resorts has announced that a nightclub that is former the Luxor in Las vegas, nevada will reopen as an esports arena.
The Luxor is remodeling its now-defunct nightclub LAX into an esports arena. The aim is to pull in a younger demographic, not as enchanted by traditional slot machines as their parents.
The company has entered into a cope with Allied Esports and Esports Arena to develop a dedicated venue for gamers at the now closed LAX nightclub. The space that is 30,000-square-foot have a multi-level arena filled with competition phase, LED movie wall, telescopic seating, daily gaming stations, a personalized food and beverage offering, and a state-of-the-art streaming and television-quality production studio.
Niklas Rytterstrom, general supervisor of Luxor, believes that esports may be the future and will become one of many more popular features at the Strip resort, as soon as it is completed in June 2018.
‘Our company is the leader in the entertainment industry and recognizes the exciting growth in the esports industry,’ he said. ‘ With this partnership, we will introduce a new experience to industry, yet again elevating the town’s vast activity offerings.’
Future of Gaming
This sector of gambling has gone from trendy to business that is big. The global audience for esports is anticipated to develop 20 percent this season, to 2